In an era defined by digital transformation, the data center industry stands at the forefront, powering the backbone of our modern technological landscape. Data centers are integral to the functioning of the digital world—they drive innovation, connectivity, business operations, and societal advancement. And, as I have personally witnessed, data centers can serve as catalysts for economic growth, technological advancement, and community development. Their contributions extend beyond technological infrastructure to create lasting impacts that benefit the social and economic fabric of the communities they are a part of.
Despite the many important contributions of the data center industry, much of the conversation has focused on concerns around environmental impact, infrastructure strain, and perceived drawbacks. Media coverage has not been kind to the industry, and community groups have formed to rally against data center growth. There are valid concerns being expressed, including environmental sustainability, visual aesthetics, and quality of life. The pushback highlights the need for dialogue, transparency, and community engagement to address concerns and find a balance between the benefits of data centers and the needs of the local community.
I believe each of us can play an important role as a champion within the data center industry. As visionary leaders and advocates, we can highlight the sector’s commitment to innovation, efficiency, and sustainability. All of us, as an individual or an organization, can champion causes ranging from technological advancements to regulatory frameworks and play a pivotal role in shaping policies and industry standards.
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ABOUT THE AUTHOR
Buddy Rizer is the Executive Director for Economic Development in Loudoun County, Virginia—home to “Data Center Alley” and recognized as the 2021 Economic Development Organization of the Year by the International Economic Development Council. Since joining the department in 2007, Rizer has led efforts that have attracted more than $65 billion in investment and over 60,000 new jobs, helping reduce the local tax rate by more than 48 cents on the dollar.
He has extensive global experience, promoting Loudoun in over 15 countries and building relationships across commercial and agricultural sectors. Rizer’s leadership has earned him numerous accolades, including being named a Tech Titan by Washingtonian Magazine eight times, one of Virginia Business Magazine’s 50 Most Influential Virginians, and a three-time member of the Washington Business Journal’s Power 100.
A 2025 recipient of the National Eagle Scout Association’s Outstanding Eagle Scout Award, Rizer also serves in multiple regional leadership roles, including Chair of the Rivana at Innovation Station CDA and board positions with NOVA, NVTC, and the Washington Airports Task Force. He holds a CEcD and EDP certification, a master’s degree from Longwood University, and is a graduate of Virginia Tech’s Local Government Management Program.
Widham has a BA in Finance from The George Washington University in Washington, DC.
