Tito Costa has over 20 years of experience in telecommunications engineering and ten years of experience in the data center sector. Prior to his current role, Costa was Sales Director at Equinix in Brazil, where he also worked in strategy, business development, and M&A. Costa also previously worked at Telecom Italia, América Móvil, and Siemens. In addition to his CRO position for Elea Data Centers, Costa serves on the Board of Governors for the Pacific Telecommunications Council, where is he working to advance ICT in the Pacific Rim by leveraging cloud marketing strategies and fostering inclusion within the digital space.
What is the significance of Atlantic Convergence 2024 to you?
I think that for a while now, the second half of the calendar year has been missing a global event that brings together industry leaders and stakeholders in the vein of International Telecoms Week or PTC. Also, there hasn’t been an event of this scale in the Iberian Peninsula. This event hits the sweet spot not only in terms of timing but also with respect to the location and the diversity of participants. It brings together so many people from different subsets of the industry, from data center operators to network carriers to suppliers. This focus on convergence and connectivity is important for the larger industry as well as its individual players. For example, even though Elea Data Centers only operates in Brazil, we can find partners at this event that can help support our business and grow our business.
How does Elea fit into the overall interconnection ecosystem model, which encompasses the convergence of subsea and terrestrial fiber, subsea cables, neutral IX, and data centers?
A data center alone doesn’t mean anything: We need interconnection. We need telecommunications. We need Internet Exchange providers. We need fiber coming into the data centers. We need submarine cable systems, which represent over 95 percent of all the Internet traffic worldwide. These elements both define and enable our business and the services we provide, from design to operations.
At Elea, we’re particularly driven by being a bridgeway to Latin America and achieving cost efficiency through pioneering sustainable infrastructure. As the largest platform in the country with hyperconnected data centers across Tier 1 and Tier 2 markets and over 150 customers, we deeply understand the importance of an interconnection ecosystem in ensuring reliable, sustainable performance for today and a responsible, forward-thinking digital future.
What do you expect from Atlantic Convergence 2025?
I’m really excited by the inclusivity and accessibility of this event. Judging by the number and the caliber of people who were involved with the inaugural edition, I can imagine future iterations will be even more impressive. Although Brazil is a big country, sometimes we’re overlooked by the industry. We’re so far away, we’re expansive, and some people see us as a third-world country. But, we have plenty of available power, huge support from the government, and lots of really exciting things going on as it relates to the development of digital infrastructure. It means a lot to be a part of global events like this one, and it’s a great opportunity to continue bringing all industry players—even those who might be more traditionally overlooked—to the table.
